Or so I thought until I read The Charisma Myth.
Olivia Fox Cabane, a charismatic speaker herself, wrote the book based on her executive coaching creed. Charisma training has won the favor of CEOs who praise Fox Cabane for transforming their technologists and numbers nerds into inspiring, influential leaders.
Fox Cabane’s charisma message has gusted through Yale, Harvard, MIT, the Marine Corps War College, and the United Nations, sweeping in many new clients and keynote speaking engagements. So many students swarmed to her lecture on charisma at Berkeley’s Business School that campus guards blocked doors to the unregistered.
Charisma can be learned with a recipe
The star quality that mesmerizes fans and wins converts comes from a core of intentionality and radiates through body language, voice, and eye contact.
Think of the people you have met who have this quality. The ones who are so magnetic that when they show up, everyone turns to face them. The ones whose words resound, even when they whisper. This star quality seems so natural to them, so part of their inherent personality. But the more you observe them and the more you listen to their stories, the more you realize that they could have learned and practiced how to impress others this way.
You can follow the recipe, if I can
From my own experience, I know you will get amazing feedback the very first time you try them out. After reading the first three chapters on my Kindle, I went to a large gathering of business people. Armed with a few tricks, I hoped I could get enough nerve to speak to people and get my business card into their hands.
Throughout the evening, trying out the first tenets of Fox Cabane’s charisma creed, I found people coming up to talk to me. Although I only saw two familiar faces in the crowd, I soon felt like an insider. People not only let me into conversation huddles, but actually listened to my opinions. (Believe me, this is not always the case).
I found I had connected with more people than I usually did at gatherings. Plus, I was able to give and receive thoughtful advice, encouragement, and information. As I pulled away from the crowd to leave, former strangers were calling out to me.
What could happen to a business with a charismatic leader?
Check back to the Selby Bridge Blog, for more on charisma. I will be discussing the three keys to charisma you can learn. I will also be making the case that your business would benefit from having charisma as well – especially if you are planning to sell it one day.
If you want to get a head start, order the book, The Charisma Myth. And, if you are in a hurry to start developing your charisma and want a short course Olivia Fox Cabane’s teachings in video, watch this presentation at Stanford.
Please provide your comments below. I would like to know who you find charismatic and what qualities these people have that make them charismatic. Also, if you have read The Charisma Myth, let me know what you think of it and what has worked in it for you.
If you are considering selling your business and want to know what it worth and what you can do to improve it, let us know.